2026. Conceptual Analysis of Marketing Analytics, Brand Image, and Brand Trust in Building Brand Loyalty: A Literature Study in the Context of PT Joyci Nusantara Cemerlang: Analisis Konseptual Marketing Analytics, Brand Image, dan Brand Trust dalam Membangun Brand Loyalty: Studi Kepustakaan pada Konteks PT Joyci Nusantara Cemerlang. Procedia of Social Sciences and Humanities. 9, (Jul. 2026), 35–47. DOI:https://doi.org/10.21070/m975e608.