Behind the Notifications: Direct Marketing Strategies via WhatsApp at Cikole Lembang Luwak Coffee Agrotourism: Di Balik Notifikasi: Strategi Pemasaran Langsung via WhatsApp di Agrowisata Kopi Luwak Cikole Lembang. (2026). Procedia of Social Sciences and Humanities, 9(1), 571-577. https://doi.org/10.21070/xmjgx843