Customer Retention Strategy Through Brand Image and Product Quality: A Case Study on Repurchase Intention at PT Joyci Nusantara Cemerlang: Strategi Mempertahankan Pelanggan Melalui Brand Image Dan Kualitas Produk: Studi Kasus Niat Pembelian Kembali Pada Pt Joyci Nusantara Cemerlang. Procedia of Social Sciences and Humanities, [S. l.], v. 9, n. 1, 2026. DOI: 10.21070/mt9yb043. Disponível em: https://pssh.umsida.ac.id/index.php/pssh/article/view/1114. Acesso em: 28 aug. 2026.