Customer Loyalty in the Context of Digital Marketing and Seasonal Demand: A Qualitative Study of J&C Cookies Bandung: Loyalitas Pelanggan dalam Konteks Pemasaran Digital dan Permintaan Musiman: Studi Kualitatif pada J&C Cookies Bandung. Procedia of Social Sciences and Humanities, [S. l.], v. 9, p. 237–246, 2026. DOI: 10.21070/y5msjn83. Disponível em: https://pssh.umsida.ac.id/index.php/pssh/article/view/1130. Acesso em: 24 jul. 2026.