“Instagram Sales and Branding Strategies in Building Experiential Value for Kopi Luwak Cikole Lembang Consumers: Strategi Penjualan Dan Branding Instagram Dalam Membangun Experiential Value Pada Konsumen Kopi Luwak Cikole Lembang”. 2026. Procedia of Social Sciences and Humanities 9 (1): 619-29. https://doi.org/10.21070/cqnvab82.