“Integrating Personal Branding, Coffee-Based Educational Tourism, and Digital Marketing as a Consumer Loyalty Strategy for Cikole Bandung Kopi Luwak: Integrasi Personal Branding, Wisata Edukasi Kopi, dan Digital Marketing sebagai Strategi Loyalitas Konsumen Kopi Luwak Cikole Bandung” (2026) Procedia of Social Sciences and Humanities, 9(1), pp. 607–618. doi:10.21070/8rzkhk16.