[1]
“Building Premium Brand Image through Value-Based Branding: Evidence from an Ethical Civet Coffee Agritourism Enterprise: Membangun Citra Merek Premium melalui Branding Berbasis Nilai: Bukti dari Perusahaan Agrowisata Kopi Luwak yang Etis”, pssh, vol. 9, no. 1, pp. 578–584, Aug. 2026, doi: 10.21070/jk0za672.